How to Turn your Hobby into a Business

NH SBDC & MakeIt Labs present: Business Basics for Creatives: Turning Your Hobby into a Business

An introductory workshop for artists, makers, musicians, and other creatives, co-hosted by MakeIt Labs and the New Hampshire Small Business Development Center.

This is a beginner-friendly introduction to the essential concepts creatives need to monetize their work without compromising creative integrity. In this workshop, we’ll cover what it actually means to operate as a business in a clear, supportive, and approachable conversation led by fellow creative entrepreneurs and business advisors. This workshop is designed for creatives just beginning to monetize their work, as well as those who have been selling casually and want a stronger foundation.

Participants will leave with greater clarity, confidence, and inspiration to turn their hobby into a business with effective marketing and revenue channels.

Topics include:

What it means to “be a business,” including a high-level look at LLCs, sole proprietorships, and DBAs

Clarifying your product or offering and what makes it distinct

Identifying your target audience and reframing selling as intentional service

Common creative business models and revenue streams

Effective marketing strategies for creative businesses.