(eCourse) How to Create and Implement a Winning Social Media Strategy

Social media can be a powerful tool for businesses. How do you leverage social media to achieve direct contact with your customers and potential customers and build your brand? First, create a plan. We walk you through identifying big-picture goals, tools to use, your brand messaging and target market, and what to find out about what your competitors are doing on social media. Help on choosing which platforms to consider and how to create content for those platforms is followed by tips for a winning social strategy.